MARKET RESEARCH

Depth and understanding

Our Services

Focus groups

We carry out focus groups together with consumers, achieving a profound exploration in the logics and emotions holding up consumption.

Interviews & Ethnographies

We gather information with an anthropological look, sharing natural settings thus allowing the collection of deep and profound information integrated to the logical and reflective aspects.

Shopping & Retail experiences

We plan retail experiences with the consumer to accompany him and gather learning which allows us to improve brands execution.

Quantitative Studies

Market Research, collecting data with on line and in-person methods, and analyzing and integrating information with strategic conundrums of the customer´s businesses.

Semiotic Context

We collect the communication through the semiotic analysis by category and we produce and generate opportunity mappings which analyze speech topics.

Netnography and Big data

We articulate the information over the different targets gathered from various digital tools