We're one of the first agencies to train coolhunters in the region. Coolhunters' role is supported by their ability to observe, analyze, and select trend manifestations, getting involved with the environment and scanning it to detect and communicate new trend manifestations. We continue to train and develop coolhunters through theory and hands-on courses in different academic institutions across the region, and we also offer in-company training.

  Coolhunting Trendsity: Trends, Research, innovation, coolhunting in Latinamerica